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NEWS RADIO INTERNATIONAL
Facts Not Opinions


Production Notes

Additional charges will apply if a client changes either the brief after we've written the script or changes the script after approving it for recording. Please check the wording of your commercial carefully.

We can produce commercials for other stations too, but licensing and copyright fees may apply depending on the size of the station(s).

Laws and restrictions may apply to advertisement content. Please read our Terms & Conditions

Payment for all services must be made in advance, via Paypal.


Advertising Rates

Successful advertising is a numbers game. Whether to advertise on a given medium or not depends on the cost of reaching a certain audience for the benefits achieved.

Our advertising rates are based on CPM - "Cost per Mille" (= cost per 1,000 impacts) and we aim to substantially beat the cost of traditional broadcast media while delivering a high-quality audience.

1,000 impacts cost approximately $5us, 3.20GBP, 3.70Euros.

This means it costs just $50 for your ad to be heard 10,000 times.

Professional commercial production, if required, is charged separately (detailed below). We can deal with everything in-house.

Don't forget we also have some sponsorship packages available, these are detailed separately on our sponsorship page.

 


We have two airtime rate cards below, use whichever one suits your needs best.

The first rate card is based on number of spots and varies according to time zone - it's appropriate for clients who want to target specific regions during their peak time.

The second rate card is based purely on number of impacts - these ads run 24/7.
An 'impact' is when an ad is heard by a listener (so, it represents the number of times the ad is heard, rather than played).

All ads play worldwide.

We can also fix exact spot times so you know when your ad will be played, subject to a 20% premium.

Spots will be spread during the selected day-part to achieve the target number of spots/listens. We use server statistics to allow for varying audience numbers at different times of day.

The tables below list common spot durations, intermediate numbers of impacts and spot lengths are available for the same price (pro-rata) - so if your ad is an odd length, that's no problem!

 
 

Airtime

Rate Card 1
Advertising Airtime Rates
by number of spots

Provisional, effective April 2015
Alternative spot durations are available pro-rata (i.e. without cost penalty)

Commercial Duration US Dollars UK Pounds Euros
North America
West Coast
$
America West Daytime
9am-5pm Pacific Time
15 second ad $50 per 100 spots 32 per 100 spots 37 per 100 spots
30 second ad $100 per 100 spots 63 per 100 spots 74 per 100 spots
45 second ad $150 per 100 spots 95 per 100 spots 111 per 100 spots
60 second ad $200 per 100 spots 126 per 100 spots 148 per 100 spots
North America
East Coast
     
America East Daytime
9am-5pm Eastern Time
15 second ad $50 per 100 spots 32 per 100 spots 37 per 100 spots
30 second ad $100 per 100 spots 63 per 100 spots 74 per 100 spots
45 second ad $150 per 100 spots 95 per 100 spots 111 per 100 spots
60 second ad $200 per 100 spots 126 per 100 spots 148 per 100 spots
Europe      
Europe Daytime
9am-4pm UK time, 10am-5pm Central European Time
15 second ad $17 per 100 spots 11 per 100 spots 12 per 100 spots
30 second ad $33 per 100 spots 21 per 100 spots 25 per 100 spots
45 second ad $50 per 100 spots 32 per 100 spots 37 per 100 spots
60 second ad $67 per 100 spots 42 per 100 spots 49 per 100 spots
Asia      
Asia Daytime
9am-2pm Hong Kong time, 12pm-5pm Sydney/Melbourne time
15 second ad $5 per 100 spots 3 per 100 spots 3 per 100 spots
30 second ad $10 per 100 spots 6 per 100 spots 7 per 100 spots
45 second ad $15 per 100 spots 10 per 100 spots 11 per 100 spots
60 second ad $20 per 100 spots 13 per 100 spots 15 per 100 spots
All ads play worldwide.
Other day-parts available to order.

 

 

Rate Card 2
Advertising Airtime Rates
by number of impacts

Provisional, effective April 2015
Alternative spot durations and campaign sizes are available pro-rata (i.e. without cost penalty)

Commercial Duration US Dollars UK Pounds Euros
Worldwide 24/7 $
Price per 10,000 impacts
Spots should be spread over a minimum of 5 days
15 second ad $50 32 37
30 second ad $100 63 74
45 second ad $150 95 111
60 second ad $200 126 148
Worldwide 24/7      
Price per 100,000 impacts
Spots should be spread over a minimum of 1 month
15 second ad $500 320 370
30 second ad $1,000 630 740
45 second ad $1,500 950 1,110
60 second ad $2,000 1,260 1,480
Worldwide 24/7      
Price per 1,000,000 impacts
Spots should be spread over a minimum of 6 months
15 second ad $5,000 3,200 3,700
30 second ad $10,000 6,300 7,400
45 second ad $15,000 9,500 11,100
60 second ad $20,000 12,600 14,800
Worldwide 24/7      
Price per 10,000,000 impacts
Spots should be spread over a minimum of 12 months
15 second ad $50,000 32,000 37,000
30 second ad $100,000 63,000 74,000
45 second ad $150,000 95,000 111,000
60 second ad $200,000 126,000 148,000
       

Payment must be made in full before transmission (via Paypal).

Local laws and restrictions may apply to advertisement content.
Please read our Terms & Conditions

Sponsorship

Sponsor a news feature for long-term branding and awareness.
See our Sponsorship page for unbeatable packages and prices.
 

 

Creative Production

Clients can supply their own commercials (subject to meeting quality standards), or we can record them professionally based on client's requirements.  There is no production fee for "Presenter Read" commercials - just email us the script and we'll read it (subject to acceptance). We're happy to "polish" client written scripts at no charge, so don't worry if you're not a professional writer!

We provide a range of voiceover artists. If your commercial requires a particular accent/age/character etc we can generally provide it. 

Our in-house Commercial Producer has 25 years experience - the job will be done right!

Audio Production
Ratecard

    US Dollars UK Pounds Euros
Script Writing (based on client brief)   $
 
       
    Script   $60 40 50
Production (from existing script)        
 
       
    1 voice (with or without music*)   $90.00 60.00 72.00
    Extra voice (each)   $90.00 60.00 72.00
    Extra music*/sound effect   30.00 20.00 24.00
Other Services        
 
       
Jingle Production
    Have your business' name sung!

Licensing for usage on other stations

 

Please email

 

 

No production fees apply to presenter-read commercials using client-written scripts.

Note

*Because of music copyright, any music used must be from our own library, or copyright free.

Additional charges will apply if a client revises either the brief after we've written the script, or, the script after approving it for recording.
Please check the wording of you commercial carefully before approving it.

We can produce commercials for other stations too, but licensing and copyright fees may apply depending on the size of the station(s).

Payment for all services must be made in advance, via Paypal (credit/debit cards can be used via Paypal too).

 

 

 

 


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