NEWS RADIO INTERNATIONAL
Facts Not Opinions
Additional charges will apply if a client
changes either the brief after we've written the script
or changes the script after approving it for recording. Please check
the wording of your commercial carefully.
We can produce commercials for other
stations too, but licensing and copyright fees may apply depending on the
size of the station(s).
Laws and restrictions may apply to advertisement content.
Please read our
Payment for all services must be made in
advance, via Paypal.
Successful advertising is a numbers game. Whether to advertise on a given medium or
not depends on the cost of reaching a certain audience for the benefits
Our advertising rates are based on CPM - "Cost per Mille"
(= cost per 1,000 impacts) and we aim to
substantially beat the cost of traditional broadcast media while
delivering a high-quality audience.
1,000 impacts cost approximately $5us,
This means it costs just $50 for your ad to be heard 10,000
Professional commercial production, if required, is charged
separately (detailed below). We can deal with everything in-house.
Don't forget we also have some sponsorship packages
available, these are detailed separately on our
We have two airtime rate cards below, use whichever one suits your needs
The first rate card is based on number of spots and varies
according to time zone - it's appropriate for clients who want to target
specific regions during their peak time.
The second rate card is based purely on number of impacts -
these ads run 24/7.
An 'impact' is when an ad is heard by a listener (so, it represents the
number of times the ad is heard, rather than played).
All ads play worldwide.
We can also fix exact spot times so you know when your ad
will be played, subject to a 20%
Spots will be spread during the selected day-part to
achieve the target number of spots/listens. We use server statistics to
allow for varying audience numbers at different times of day.
The tables below list common spot durations, intermediate numbers of impacts and spot lengths are available for the
same price (pro-rata) - so if your ad is an odd length, that's no problem!